Profile: Press Kit

In this video
  1. 0:05 A press kit is a single PDF built from what is already on your site: your photo, your bio, your credits and how to reach you.
  2. 0:13 First decide where it appears.
  3. 0:25 Then the bio, written in the third person, which is the convention for a press kit.
  4. 0:35 Create PDF builds the file from everything above.
  5. 0:41 Regenerate it whenever your credits change.

Profile: Press Kit

A press kit is a single PDF built from what is already on your site: your photo, your bio, your credits and your contact details. You do not write it, you generate it, so it is worth filling in your profile first and creating the PDF afterwards. Once it exists you choose where it appears. Hidden means it is yours to send by hand, or you can offer it as a link on your About page, in your footer, or both. Regenerate it whenever your credits change; the old file is replaced.

Transcript of the video

A press kit is a single PDF built from what is already on your site: your photo, your bio, your credits and how to reach you. First decide where it appears. Hidden means the file is yours to send by hand, which is what most people want, because a press kit carries your contact details in a form that is easy to copy. Then the bio, written in the third person, which is the convention for a press kit. The guidance underneath is worth reading; it is four paragraphs and it tells you what belongs in each. Create PDF builds the file from everything above. It takes a few seconds. Regenerate it whenever your credits change. The file that exists is the file people download, and it does not update itself when your site does.

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